CRO = Conversion rate optimization

CTA = Call to action

CTR = Click Through Rate

KPI = Key Performance Indicator

SoMe = Social Media

ROI = Return On Investement

ERP = Enterprise Resource Management

PIM = Product Information Management   Link til PIM systemer:SalsifyInriverSales LayerPerfionPimcore

CMS CMS = Content Management System Open source: WordPress umbraco Drupal Typo3 Joomla Licens baseret systemer: Sitecore Dynamicweb

LTV = Lifetime value også kendt som Customer Lifetime Value (CLV)Dansk = Livstids værdi af kunde